January 31, 2003

Live From RAB, New Orleans

RAB Conference A Sell Out

RAB Prez, Gary Fries convinced many major group heads to hold their sales and managers meetings before the opening of the RAB Conference. The result, all of these folks are staying over for the RAB meet…the hotel and overflow hotels are sold out. QuickNews has always believed that this meeting is the best of all the national broadcasters meeting and, apparently, the major groups think so as well.

Broadcasters Testify On Hill

Senator John McCain (R-AZ), chairman of the Senate Commerce Committee held hearings yesterday in Washington at the request of Senator Feingold (D-WI).  The hearing was called to challenge the wisdom of radio consolidation and should further broadcast consolidation continue. Lowery Mays, head of Clear Channel and Eddie Fritts, Prez and CEO of NAB both testified. In his remarks, Fritts pointed out the benefits of consolidation and told the committee that there are more than 4,000 individual owner operators of radio stations in the US, and that many more industries are very much more consolidated than broadcast. Senator Frank Lautenberg, a member of the committee was still recovering from surgery and did not attend the meeting. He was expected to make a written statement to the committee, pointing out how consolidation has helped broadcasters in New Jersey.

New Date For EEO Seminar

The NJBA EEO Seminar has been moved up one day to Monday, March 3, 2003. The meeting will be held at the downtown headquarters of NJN on Stockton Street, just off the Rt. 1 bypass. Parking has been arranged by NJN. Check your confirmation for directions and parking instructions. The meeting will begin promptly at 9:00AM, with a continental breakfast before and will end with a Q&A luncheon at noon. Anyone at your facilities that are the least bit involved in hiring decisions should attend this meeting. The meeting is free to member stations. Non-members may attend as space permits at the cost of $500.00.

 Events Reign Supreme

According to a just published report from RAB, NTR keeps accounting for a larger and larger amount of station billing. Event marketing leads all other categories of NTR. Event marketing is up 68% over figures 3 years ago and continues to grow. Event programs originate in the sales department at most stations. Look at the entire study and the results at www.rab.com

 Save The Date!

June 2 & 3^rd, the place, Caesars, Atlantic City, the Event: Annual Mid Atlantic States Conference.  In addition to the best meeting in the country and great education, you will have the opportunity to attend a “Hail To Caesars Party,” and “walk down the Italian Street Festival”.   Win great prizes and a Trip To Italy!

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